India's democracy certainly faces many challenges; even after that our country remain as
robust and proud democracy. The modern political marketing landscape provides myriad
opportunities to connect with the potential voters and shape their opinion favourable to the
concerned political parties. Political parties adopt various marketing strategies and other
judicious tactics to improve their vote share and also to control the media- the fourth wheel of
democracy. In this book, authors are making an earnest attempt to unfold the various
marketing strategies adopted by the different political parties, the role of media in
promoting/demoting the political party, perception of voters towards the various election
strategies and media – the main player during the elections. In the era of post-truth discourse,
this book will be an eye-opener for the various political parties, media and voters. The book
also deals with the functions, approaches and more over the various marketing strategies like
STP, SOSTAC and 7P’s in political marketing.
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RELATIONSHIP BETWEEN AGNI & RAKTA DHATUSARATA
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Sahil-e Shehar
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MEDIA AND POLITICAL MARKETING
Original price was: ₹499.00.₹450.00Current price is: ₹450.00.
- Author: Dr. ANJU ELIZABETH CHERIAN, Dr. BENSON KUNJUKUNJU
- Language : English
- Paperback : 227 pages
- ISBN-13 : 978-93-5515-240-4
- Country of Origin : India
- Generic Name : Thesis
- Publisher : Book Rivers(02May 2022)
Description
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The Postcolonial Experience
I would like to investigate the genre of postcolonial
science fiction in the context of capitalist globalization.
Science fiction is predominantly a western genre, and it is
very difficult to find postcolonial/third world works in this
genre. I will first try and establish the validity of this genre
and how it relates to globalization and imperialism. Some
of the key questions I will examine are: How postcolonial
science fiction relates to late capitalism and globalization?
What is the role of technoscapes in the genesis of
postcolonial science fiction genre and how in turn
postcolonial science fiction represents technoscapes?
MYOFUNCTIONAL APPLIANCES
ISBN 13: 978-93-90548-44-6
Authors:Dr. Saurav Kumar,Dr. Nadira Hassan ,Dr. Ravi Anjan ,Dr. Himanshu Kaushik ,Dr. Sana Shaikh
Publisher : Book Rivers (21 October 2020)
Language : English
Paperback : 158 pages
Country of Origin : India
Generic Name : Thesis
RasoiGhar Relish the goodness from simple food habits
Rasoi Ghar is an attempt to give back to society the Satvik recipes of food
that are devoured during the span of nine nights of Navaratri Holy festival of
Hindus celebrated across the nation every year. This volume focuses mainly on
Sharada Navaratri. The Phalahari food culture of during Navaratri ranges from
Drinks, Snacks, Main Course, Breads, Sweets, Raita and Chutney.
DENTAL IMPLANT IMAGING
Computed tomography (CT) has been the gold
standard for many years as the information provided is
three-dimensional and generally very accurate. However,
CT examinations are expensive and deliver a relatively
high radiation dose to the patient. The latest imaging
modality introduced is cone beam volumetric tomography
(CBVT) and this technology is very promising with regard
to pre-implant imaging.
Changing Scenario of Business and Management
The Govt. of India introduced economically favorable policy for housing in June 2015with a vision to provide shelter for all. There are several projects that were scheduled but could not take off due to the pandemic and the remaining existing ones were halted due to various reasons. Thus, PMAY also faced the brunt of pandemic and this chapter aims at highlighting those limitations and providing future roadmap for PMAY.
भगवतीस्तोत्रावलिः
प्रणाम्!! आप जिस पुस्तक के बारे में प-सजय़ रहे हैं वह एक संस्कृत काव्य है जिसमें भगवती दुर्गा की स्तुतियाँ निहित हैं। यह संस्कृत भाषा की पद्य शैली की रचना है जिसका हिन्दी अनुवाद भी है। संस्कृत में गीत परक रचित काव्य आप पाठक-ंउचयजन को अवश्य आनन्द देने वाला होगा। अतः आपसे सानुरोध निवेदन है कि इस पुस्तक को एक बार अवश्य प-सजय़े। आपके आशीष का आकाँक्षी। धन्यवाद!!
RETAIL STORE MANAGEMENT
Retail comes from the French word retailler. It was
used with the meaning of "sale in small quantities" in 1433.
Retail is the last phase of an economic activity. As per
Philip Kotler, Retailing includes all the activities involved
in selling goods or services to the final consumers for
personal or non-business use. It is those business firms in
distribution channel that comes at the end of the pipeline
connecting manufacturers and customers.
Why & how NETWORK MARKETING
Network marketing is the fastest growing business in this 21st century in U.S number of people involved in the N.M grew from 18 million to 20 million in 2015. And 11% increase from the previous year. While network marketing continue to attract predominantly women. The business model represents every generation and is generally reflective of America’s diverse population
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